Meet The Host

PAULINE VAN STRAATEN

ICONIC Studio was created to take pilates out of the studio and bring it back to what it was always meant to be: a ritual where women reconnect with their body instead of trying to fix it.

Known for her editorial eye, strong sense of aesthetics and intuitive approach to movement, Pauline creates experiences that feel more like a film set than a fitness class. Every session is designed around atmosphere, storytelling and iconic locations, from rooftops to hotel suites and private spaces too beautiful to simply train in.

Through ICONIC Studio, movement becomes softer, more personal and more intentional. Not performance, but presence.

Based in The Netherlands, moving wherever the next iconic location is.